Supporting information can be described as: A. . The highest-ranking State official C. His/her regular boss D. The Operations Section Chief, 13. This lesson covered the knowledge and skills you need to effectively manage emergency public information during an incident: The next lesson summarizes your role as a PIO and how to use all the tools available to you to help your community be prepared and to share critical information when an incident happens. 20. Additionally, it can provide those in executive level roles the necessary knowledge of PIO roles and responsibilities during an emergency. The news release should use the inverted pyramid as illustrated below. This awareness-level training is suitable for new PIOs. Generally, there is no review before modifications are accepted. Time is a crucial element in any public awareness campaign. 16825 S. Seton Ave., Emmitsburg, MD 21727 A news release should be used when an activity or incident is newsworthy based on: News releases should be printed on your organizations letterhead and include a header with contact information (name and number), date, and a news release number. IS 29.A Public Information Officer Exam Questions | FEMACourses The public information officer (PIO) reports to the incident commander, who in turn reports to the agency or jurisdictions responsible. Your media list should be current, complete, and tailored to your organization. What actions and resources are being used to achieve the objectives? The 95/5 concept relates to non-emergency and emergency PIO activities 95% of most PIOs' work is in non-emergency times, with only 5% directly related to incident response or recovery. Functions of the Public Information Officer - emilms.fema.gov Joanne H. Moreau: So Mayor Mouse, our mayor, along with the real mayor actually goes to that event and interacts with the people that are present. FEMA IS-29: Public Information Officer Awareness Answers. Additionally, it can provide those in executive-level roles with the necessary knowledge of PIO roles and responsibilities during an emergency. Campaigns are usually multifaceted, combining events and various media to get the message out. Blogs to cover events as they are happening. Weegy: The role of the pubic information officer is to gather facts and disseminate it to the media. B. C. only required when dictated by the Incident Commander. As with ICS, the JIS is as simple or complex as the needs of the situation. Establish contact with other agency PIOs. Who is likely to be affected by the hazard or threat? This training focuses on both parts of the equation. Preparing quality written products including news releases. if you do not have a sid, Test questions are scrambled to protect test integrity. %%EOF They tell the public about services and programs that can affect their lives, like information about staying healthy, fire safety, and changes in community college tuition. Describe how to develop and execute a public awareness campaign. B. is not bound by public record laws. And thats not all. They have access to the officials. Social networking sites are online communities that connect people. . Show emotion as appropriate, but dont use big gestures. endstream endobj 495 0 obj <. Switchboard: (301) 447-1000 The press saw it. In the Incident Command System (ICS) structure, the Public Information Officer (PIO): A. Work to keep them out of danger as you would any member of the public. Serves as a press secretary for the Agency Executive or Senior Official during the incident. Next you need to identifyhowyou will communicate. You can find the complete list of courses in the Spanish language course list. This demonstrates how social media are now an integral part of our lives and a valuable part of the PIOs toolkit. Develop relationships with other organizations PIOs B. Describe how to effectively communicate orally and through written products. Examples of JIS configurations are: The previous examples of JIS configurations demonstrate that sometimes a location is needed to facilitate the operation of the JIS. What will you change in future campaigns? Disclosing information to the public in ways that are easy to find and use. People have a right and a need to know about the risks they face. These people are your target audience. 140-character stand-alone micro-blog statements. Email. Establish one that doesnt hinder operations but affords the media reasonable, legitimate access. Brian Hyer: We had all kinds of questions. Zoom lenses, parabolic microphones, and just plain observant reporters may be able to discover sensitive or protected information from your incident command post (e.g., zoom shots of maps, recorded conversations, etc.). As exemplified in the Pew Research study, people are getting information from sources other than traditional media. When will you implement your campaign? Describe the role of the PIO in an emergency. Creates a positive impression of your organization. Many wikis are open to alteration by the general public without requiring them to register user accounts. Students also learn message development and delivery, legal considerations, press conferences, the operation of a Joint Information Center, stress management, and strategic communication and planning. FEMA does not endorse any non-government Web sites, companies or applications. FEMA-NIMS@fema.dhs.gov NIMS Basic Guidance for Public Information Officers 2 II. The process for ensuring that a public information message was accurately conveyed is typically called: A. To be eligible for the course, the student must successfully complete the following courses: The completion of the following courses is recommended but not required: The Center for Domestic Preparedness (CDP) is an Accredited Provider (AP) of Continuing Education Units (CEU) and is authorized to award the following CEUs for successful completion of this activity: IACET (International Association of Continuing Education and Training) 3.2 CEUs, 1-866-213-9553 between the hours of 7:30 a.m. and 4:30 p.m. CST, Contact Us Possess and enhance certain qualities and skills that make an effective PIO. Select the correct definition External Affairs A. Coordinates the release of accurate, coordinated, timely, and accessible public information to affected audiences, including the government, media, non-governmental organizations (NGOs), and the private sector B. Even a few minutes of practice can make a big difference. For example: Active voice is clear, direct, and concise. Some examples of evolving media tools are: Web sites can be used alone or in conjunction with traditional media and other evolving media to get your message out. PDF Public Information Officer - FEMA Test the message on a safe audience B. One PIO talking by phone to an on-scene PIO to confirm the number of responders at the scene prior to an initial news release. Make sure the media area is far enough away and/or your workspaces are shielded from prying cameras, microphones, and eyes. C. Identify all the news media covering the area. Proactivity occurs during A. In Lesson 2 you learned about the many different media options you have, including: Select the right medium or right mix of media for a strategy to get your message to your target audience. The Zombie Survival Guide identifies the cause of zombies as a virus called solanum. This course has presented you with tools that PIOs can use to communicate, the steps to develop a campaign to prepare your community, and ways to effectively provide critical information during an emergency. hb```f``z B@16 @>cC?v,gY&9w=K{mg,XRV3Z'le for the incident. The following was originally posted on CDC Public Health Matters Blog on May 16, 2011, by Ali S. Khan. Resident/Non-Resident, Trainer Program, etc. The Incident Command System is a fundamental element of emergency management. Resource Typing Definition for Response . Emergency management knowledge including an understanding of NIMS, ICS, the JIS, and the JIC. The EMI training program provides PIOs with the opportunity to learn and practice the tasks of gathering, verifying, coordinating, and disseminating public information at all levels of government.. FEMA IS-29: Public Information Officer Awareness Course Summary or a non-emergency event. D. takes its origin from two sources: management consultant D. Edward Deming and Italian economist Vilfredo Pareto.. Video sharing sites to expand or market a story, and. Other zombie origins shown in films include radiation from a destroyed NASA Venus probe (as inNight of the Living Dead), as well as mutations of existing conditions such as prions, mad-cow disease, measles and rabies. Radio is a form of broadcast technology that has the following needs, advantages, and limitations. Many edits, however, can be made in real-time and appear almost instantly online. Email can be used to get people: In order for email to work, you need to have a good email distribution list. Three PIOs on the scene of a crisis huddling prior to making a statement to the media. This course should take approximately 7 hours and 25 minutes to complete. B. is to wait for direction from the incident commander. C. includes reporting to the Operations Section Chief during an incident response. At the completion of this course you should be able to: The remainder of this lesson presents information on your role as a Public Information Officer (PIO). Another way to express your key message B. Within minutes pictures, videos, and messages about the destruction are available on social media sites, Web sites, and throughout the news media. The Governor declared the emergency following a similar declaration by Liberty County. C. result in the need to conduct follow-up interviews. D. enhance agency credibility. Narrator: Red Stick Ready demonstrates how you can develop a strategy that prepares your community for a disaster and effectively provides critical information when an incident happens. Doug Miser. As part of conducting research, you have identified populations in the community who are vulnerable and need the information from your campaign. You can learn how to protect yourself from heat with some resources on our website including our Heat Brochure, Heat Related Illness Tips for Schools and our newly revised Heat Emergency Response Plan. Where do they go and how do they get there (e.g., do they spend time on public transportation, do they visit the library, do they go to sporting events, etc.)? At the completion of this lesson you should be able to: In the previous lesson, you learned about the audiences with whom you will need to communicatethe media, the public, and employees and leaders within your organization. Describe the role of the Public Information Officer (PIO) in an emergency. List the skills needed to be an effective PIO. One of the advantages of the Incident Command System (ICS) is: A. In order to keep a consistent two-way flow of information with the media representatives at the scene, it is important to make it relatively easy to communicate with them face to face. AZ Department of Health Services Directors Blog. He and his wife threw open their window and helped their kids drop to waiting neighbors gathered below. Lesson 3 introduced the importance of establishing relationships with the media. (Passive). Now that you have some tips for better writing, lets look at how to write a news release. IS-0029.a Public Information Officer Awareness A well-executed interview will likely not A. advance leaderships goals. 3. For more information on AP style, go tohttp://www.apstylebook.com. Monitor to determine if the media coverage is: Whether or not your organization is using social media, you should still monitor it. Set up interviews and write talking points C. Be an intermediary between leadership and the news media D. Assess situations for public information implications, 14. Primary audience: FEMA IS-29.A is designed for the new or less experienced state, local, tribal and territorial PIOs or those who have this role as a secondary function. Public information entails the processes and systems that enable effective communications with various target audiences. But all four occupants miraculously escaped and the 45-year-old dad told the Ventura County Star: We thank God that were alive, regardless of what we lost up there.. PIOs shouldA. compile a go kit to allow for lengthy deployments to a long-term incident. But its not just preparedness information that the mayor and his team also have a plan for, they also have focused on how to provide critical and accurate information during an emergency by including every emergency response agency in the Emergency Operations Center the EOC and embedding the media in the communication process. FEMA IS-29: Public Information Officer Awareness Answers Write out the full term on first usage, as appropriate. Resident/Non-Resident, Trainer Program, etc. Lieutenant Doug McCleve: So what we felt like it would be best to do is provide a one-stop calling center for the news media to be able to access whoever they needed to in this process. Select it carefully and choose your background wisely. A tornado strikes in the Midwest. [25 Test Answers] FEMA IS-29A: Public Information Officer Awareness Simplify complex ideas by using short sentences. Responds to the media while respecting restrictions on the release of sensitive information. If you do not want something recorded by the media, cover it up or shield it with a vehicle. Social Marketing A. theory is an important component of the strategic communications planning process. B. requires in-depth focus groups to focus the message. School, 43 Margaret St. . Managing Public Information for All Hazards Incidents University of California, Merced hiring Public Information Officer The word zombie comes from Haitian and New Orleans voodoo origins. Public Information and Warning . Here are the FEMA test answers to IS-29.A: Public Information Officer Awareness. At the completion of this lesson you should be able to: Public Information Officersor PIOsare an important link between the organizations they work for and the communities they serve. Lets review the different types of communication tools in more detail, starting with print media. In their haste, each suffered minor injuries, including stitches for their son who cut his ankle on the glass of the first floor window. %PDF-1.6 % Avoid visuals C. Chunk content to make it more scannable D. Maximize search results by using acronyms, 6. Do they have special communication needs (e.g., visual or hearing impairments, or limited English proficiency)? All goals should have a target date for completion. In their zeal to get the story reporters may not always recognize the potential for danger to themselves. Distribute family emergency preparedness kits through community elementary schools is both clearer and more meaningful. Many Web sites include a blog as part of the site. Many times at the scene of an incident a media area can be set up to facilitate the enhanced flow of information between the PIO and the media. As a PIO, your target audiences include . The activities a PIO chooses in non-emergency times (95%) has a significant impact on how successful he or she will be in the 5% spent in emergency response and recovery. What events nationally and globally are in the news? The role of the public information officer A. is strictly dictated by the National Qualification System position task book. Illustrate the multiple roles of the Public Information Officer and the media in planning for and responding to an emergency. Serves in an ICS role 2. * The social media links provided are for reference only. The Public Information Officer Awareness Course (IS0029) is designed to familiarize participants with the concepts underlying the PIO role. When something happens, the PIO needs the media to get information to the public but also needs to manage the scene and guide the story. Smith activated the State Emergency Operations Center, which coordinates State firefighting efforts in these situations. * The social media links provided are for reference only. Additionally, students conduct various public information activities and exercises, to include writing messages and conducting press conferences. A directory of your organizations Internet presence. Sit on your coat tail to keep your jacket from riding up. An important part of your role as a PIO is to communicate with your community before something happens. Select the correct definition Emergency Public Information A. Coordinates the release of accurate, coordinated, timely, and accessible public information to affected audiences, including the government, media, non-governmental organizations (NGOs), and the private sector B. Hundreds are so ill that they end up being admitted to the hospital. Describe the role and function of the PIO. (Unit 3), List the steps of the 8-Step Model for Strategic Communications. The latest information on activities, events, and resources. Be accessible and return calls and emails promptly. Contact commercial vendors to identify contacts and the process for news releases. Conduct research to determine which tool is best to meet your agencys needs. Lets look at some general descriptions of social media available: Many blogs provide commentary or news on a particular subject; others function as more personal online diaries. Your organization may have other format preferences, such as single-spaced and one-page only. ., Example 2:There is more severe weather on the way as a large storm cell is moving across Livingston Parish into EBR. This lesson presents information on how to effectively communicate with the whole community regarding the importance of being prepared for an incident. What is happening in other areas? Having such knowledge enables them to make informed choices that affect their health and well-being. Tammy Kikuchi: I would say it, whatever expense it takes for your Public Information Officers to get the training, spend it. The five (5%) segment of the 95/5 concept B. downtime when working an emergency. C. blue sky time but makes no difference in credibility. How or what can your community learn from these events? Social marketing is the use of commercial marketing principles to: A. In this lesson youll learn more about creating public awareness campaigns. Conducting public awareness campaigns; Gathering key information/details of the event; Prioritizing and issuing notices, alerts, and warnings; Taking action to maintain control of rumors; Coordinating inquiries from the public, the media, and elected officials; Coordinating tours or other interviews with agency reps and the media B. report to the Finance/Admin Section Chief when arriving at an incident. Make it less likely that your release will be cut C. Impress people in the target audience D. Be a barrier to communication, 22. A micro-blog is a type of blog where the message is shorter. The Emergency Management Institute (EMI) Public Information Officer (PIO) training program is designed to provide PIOs with the essential knowledge, skills, and abilities to support proper decision-making by delivering the right message, to the right people, at the right time. They can be seasonallike hurricane preparedness week. Describe the role and functions of the Public Information Officer (PIO) Describe the types of written products used in public information activities. Media management skills including knowing what the media wants, managing amateur journalists, and using media pools and media areas. What do you want people to know or do after hearing your message? These sites make it easy to establish networks of contacts. Coming back after the fire to retrieve them, their ghostly shadows left indelible evidence of the inferno that swept through their home. Mayor Holden: Sometimes you have to get your story out very quickly. An important part of the PIOs relationship with the media is knowing what they want. Managing public information is another fundamental element of emergency management. . More than 70% of the illnesses, hospitalizations and deaths are guys. Angie Welling: Reporters understand change really well because our days are always changing, but just have that plan in place, know basically what you want to do, whos going to staff it, what will be available, what hours you will be available for the media. They also tell people how they can prepare for a disaster, and protect themselves when disaster strikes. When considering whether a goal is attainable, ask yourself: Do I have the skills and resourcesor can I get themto achieve this goal? Angie Welling: Pretty much every State agency was involved, and thats when we found out pretty early on that the Governor had involved every aspect of State government. that can be used to purchase operational resources as needed, Paper forms, in case there is no electronic access (i.e., no Internet access, power outage, etc. Blogs are a good tool to use to communicate with your audience. PIOs get their message out by communicating directly with the public, working through the traditional news media and through new media. News releases should provide accurate, factual information that is attributed to its source. Joanne H. Moreau: We focus a lot on making sure that we have a very accurate and timely information process of information dissemination. Different types of Web sites can be used to get information to your community: Email is another way that you can get information to members of your community and organization. Avoid getting involved in these media disputes. Additionally, it can provide those in executive-level roles with the necessary knowledge of PIO roles and responsibilities during an emergency. The Public Information Officer is responsible for interfacing with the public and media and/or with other agencies with incident-related information requirements. The course culminates with a practical exercise designed to plan, develop, integrate, and disseminate public information for an emergency, incident, or disaster as part of a Joint Information Center. Consider information about the whole community when identifying topics, including: There is no point in conducting a hurricane preparedness campaign if your area is not subject to hurricanes. In a span of, I think, 2 months, we took in roughly about almost three thousand kids at various sites to talk to them about different safety things. Youll be quite surprised at how the elected official mouse makes all the difference with the children. Mayor Holden: By having that access it really helped us to quell the various rumors that were out there and we were able to keep the situation calm. Uses correct grammar and contains no spelling or punctuation errors. Sound bite B. Harvard psychiatrist Steven Scholzman wrote a (fictional) medical paper on the zombies presented inNight of the Living Deadand refers to the condition asAtaxic Neurodegenerative Satiety Deficiency Syndromecaused by an infectious agent. The role of a PIO can be executed by one person or as a team, depending on the emergency and what resources are available. Switchboard: (301) 447-1000 This course can provide a basic understanding of the PIO function for those new to the position. . Lets start by reviewing the Incident Command System (ICS) and the PIOs role in ICS. Tammy Kikuchi: The Joint Information Center and the Command Staff out there would hold daily briefings for the media, and quite honestly that took much of the heat, if you will, off the Governors office. Providing information and access to newsmakers. Managing Public Information for All-Hazards Incidents (MPI) is a four-day course that provides students with the practical knowledge of the role of the Public Information Officer, the National Incident Management System, emergency communications methods, risk communication, and interpersonal skills. 16825 S. Seton Ave., Emmitsburg, MD 21727 The Governor is continuing to monitor the situation. Keep the subject and verb close together. B. endstream endobj startxref If you intend to become a Public Information Officer use these FEMA IS 29.A answers to turn a 7 hour course into one that takes 5 minutes. The Governor repeated his request that everyone use caution and heed warning messages on TV and radio, or in their newspapers. Joanne H. Moreau: The media is embedded in our Emergency Operations Center. EMI is introducing a limited number of IS courses that have been translated to the Spanish language. This fundamental principle is the basis for public information in emergency management in this country. C. is presented as a bad example of public information management. Prepare a Go Kit filled with your tools, contact information, and other vital documents. B. describes a writing technique applied to social media content. 1928 0 obj <> endobj What is the Role of a Public Information Officer (PIO)? If you need to build an email list, consider including a place for people to sign up on your Web site. This includes: More information on learning about the whole community is presented in Lesson 4. Responsibilities of the Components of the ICS Organization. Once you have identified your goal, write it down! If there is a reason that the media cannot be allowed access to the scene, consider using a media pool to restrict access while allowing them to get the images and interviews they desire. . PDF NIMS Basic Guidance for Public Information Officers - FEMA You can entice them to stay by giving them regular official updates and letting them know that if they are absent they may miss something important or interesting. Using acronyms in news releases may:A.
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