For example, I love my mom’s Instagram’s feed, I love seeing what she’s up to, and I think her Instagram captions are hilarious. Great idea to avoid “less relevant posts:” do as I do, and only follow people/animals/businesses you are really, REALLY interested in. Intrusive marketing is boring, annoying and ineffective. On a personal note, I welcome the change because I want to see content from those I engage with most (vs having to manually search for it). Marketers are responding quickly to the change, trying to find ways adapt to the algorithm. I always leave a comment with each like. Here’s how Instagram says it will work: “Tap the button and you’ll be taken to new posts at the top of the feed – don’t tap, and you’ll stay where you are. I stopped going through my Facebook feed as I used to before. This is especially worrisome for brands, who are concerned that this is the first step in the direction of a Facebook-like feed, where posts are shown to only about 2-3% of  a page’s followers and receive about a 0.2% average engagement rate. This will crush your credibility and image in no time, and all the effort made to position yourself correctly will be in vain. Sure, we haven’t stopped using FB, but we’re annoyed that not everything shows in chronological order (even with “most recent” selected). Instagram has rolled out a new feature - an algorithm-based personalized feed for users. If they want to enhance my experience in the process, WIN/WIN. Now, here's where Instagram comes in: It's obviously one of the most popular photo-sharing apps today - it has 1 billion active monthly users - though it's facing some stiff competition, from the likes of Snapchat, which it unsuccessfully tried to buy before launching a similar app (that failed to take off). If I can post engaging content that my followers are engaging with, then I deserve to be “top of feed.” I think it will only push brands, bloggers, and businesses to up their strategy on Instagram (which is a good thing all around). Stay away from generic replies, such as “Thanks!”, “Great!” or “Wow!” Show that you are human, friendly and fun to talk to! There are obviously no definitive rules around what you post in either element - the fact that you're posting at all is likely beneficial - but it can help to have some guidance on what should go where, and whether that new idea you've just thought of should become a Story or a post. The question I have is how will the algorithm determine what’s important to me? Here’s what you need to know about the new Instagram feed and how it could affect your account. On Instagram, there are two ways that you can communicate. Use that and attract the spotlight to you. When you open the app, instead of showing you posts from the last few minutes first, you will now see the most important posts since the last time you opened the app. When researching your target audience, approach it from a problem-solving perspective. You can find our Community Guidelines in full Top stories chosen for me by Facebook aren’t really interesting and I’m missing the updates from pages I would genuinely like to see content from. 400 million Instagram accounts—businesses and everyday consumers alike—leverage Stories to keep their followers apprised of their goings-on. Something that one person finds informative or interesting may be different from what another person finds informative or interesting — this could be a post about a current event, a story about a celebrity, a piece of local news, or a recipe. Or simply make them laugh. Who knows, we might even like it. It could be that the photo-sharing platform is increasingly becoming aware of the competition. Informative: One of our News Feed values is that feed should be informative, because people value stories that they consider informative. Your shoe company “AAA” specializes in women’s footwear. And funny use of the emoji To be clear, my comment was directed at Sophie. Focusing on relevant terms will bring to you a targeted audience interested in what you have to offer. But... Want to plan a virtual conference but unsure where to start? Forrester Research, Inc. published the “How Top Brands Are Using Facebook, Twitter, And Instagram” report. Each Carousel contains up to three panels; and each panel can contain up to 15 seconds of video. Simple, right? When you're watching a story, there's a new camera button at the bottom of the screen. People are interacting more and more meaningfully with brands on their mobile devices—and they increasingly want to do so in a format that is easy, convenient, mindless, and engrossing. HOW can a software know better what I’m more into? The order of photos and videos in your feed will be based on the likelihood you’ll be interested in the content, your relationship with the person posting and the timeliness of the post. We weren't kidding; it's exactly like Snapchat Stories. Your strategy has to be amazing, attracting new people and delighting current followers, driven by the goal of bringing in more sales. See? Its News Feed had a similar look to Instagram’s, however it promised that posts would appear chronologically, with no algorithms, and no ads. Boston, MA 02199. Ready to save time with Instagram? Naturally Instagram Stories themselves are also full-screen and vertical—so when you watch them, all you see on your mobile device is the content itself. The amount of people using Instagram has seen a sharp rise. “People who use this new feature tend to Retweet and Tweet more, creating more live commentary and conversations, which is great for everyone,” they said. Get the insights you know and love from the Instagram app, plus additional analytics for calculating engagement rates, best times to post, and more. I have found I use Instagram far less since. Here's how, Instagram and Snapchat have dropped Giphy over a racist GIF, Instagram is making some big changes to the News Feed, {{#singleComment}}{{value}} Comment{{/singleComment}}{{^singleComment}}{{value}} Comments{{/singleComment}}, {{#singleComment}}{{value}} comment{{/singleComment}}{{^singleComment}}{{value}} comments{{/singleComment}}, Show{{#moreThan3}} {{value_total}}{{/moreThan3}} comments, You may not agree with our views, or other users’, but please respond to them respectfully, Swearing, personal abuse, racism, sexism, homophobia and other discriminatory or inciteful language is not acceptable, Do not impersonate other users or reveal private information about third parties, We reserve the right to delete inappropriate posts and ban offending users without notification.

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